MEET THE CORE TEAM
JHAGGER&CO has hand-picked the very best specialist team from different corners of the world. Each one recognised and awarded within their respective fields – They bring specialist experience, industry insights and delivery know-how – to ensure seamless delivery to the very highest standard.

Managing Director
Julian Hagger
With an illustrious career spanning over three decades in luxury hospitality, Julian has held senior leadership and board positions with prestigious brands like The Lux Collective, Belmond, Ritz-Carlton, IHG, and Hyatt. His wealth of experience pulsates with an electrifying passion, offering a profound insight into the essence that distinguishes extraordinary luxury hotels, and resorts from the rest.

Project Director
Anissa Joonas
A master travel writer and editorial expert focused on luxury. Anissa's work appears in Conde Nast Traveller, YOLO journal, and more.
As Project Director at JHAGGER&CO, she handles the editorial side of Branding, Marketing, and PR from conceptualizing gorgeous magazines to crafting the story of your brand for both print and digital mediums.

Managing Partner
Caroline Gaud
Caroline is a Brand and Marketing specialist with over 15 years of experience. Passionate about creating purposeful hospitality brands, she crafts aspirational guest journeys and impactful brand touchpoints that truly make a difference. As our Managing Partner, she oversees all things Branding and Marketing, bringing her fresh ideas and creativity to every project while acting as a meticulous brand guardian - she knows that luxury is in the details.

Operational Excellence
Dominik Ruhl
Together with Dominik we weave bespoke experiences that embody the very essence of your brand's identity into the service culture. Our meticulous approach extends from crafting tailor-made standard operating procedures that elevate your brand to the pinnacle of luxury, to infusing every service interaction with a captivating blend of personality and charm.
His extensive experience as GM and COO with reputable luxury brands ensures that every aspect of your experience is flawlessly executed to world-class standard

Brand Strategy & Design
Paul Tabouré
Our specialist design team creates elegant and aspirational hospitality and lifestyle designs for brands.
We establish authentic stories with unique hearts – defining brands that cut through the sea of sameness – creating true visual identity competitive edge.

Digital Transformation
Tej Luchmun
Tej brings over a decade of expertise in luxury hospitality, transforming digital landscapes to drive growth and deepen guest loyalty. A Chartered Marketer, he excels at creating digital experiences that elevate brands.
His strategic insight turns data into engaging campaigns and seamless guest journeys, helping brands expand their market share and stand out in the competitive luxury space.
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Master Brand Strategist
Katie Brinsmead - Stockham
Her unique style of strategy comes from her diverse background spanning psychology, branding, advertising and hospitality in Europe, South East Asia and America.
From her degree in psychology she understands people and the nuances of human behaviour. She knows how to build brands that guests love. This rare combination is Katie’s difference.

Marketing & Social Media
Jade Hagger
With a degree in fashion business and public relations, Jade oversees digital marketing strategies, social media content creation, and brand campaigns.
Bringing a fresh, youthful vision, her global perspective helps JHAGGER&CO stand out, drive engagement, and build lasting connections in the ever-evolving digital landscape.
MEET OUR COLLABORATORS
We believe a brand's power lies in consistently delivering its promise across every guest touchpoint. Partnering with the world’s finest artisans, we ensure excellence in every aspect of luxury hospitality.

Neil Crespy
Photography & Videography
Together with Neil, we unleash a whirlwind of avant-garde creativity to revolutionize your brand's visual identity.
Armed with cutting-edge film and photography technology, we craft bespoke, visual masterpieces that redefine the very essence of your brand. Whether social media, print, or digital, our team has mastered the art of storytelling, to elevate and empower brands to new heights of excellence.

Yann Guezennec
Commercial Strategist
We have developed an extensive international expertise in all commercial aspects of luxury travel with the collaboration of Yann Guezennec.
From opening to re-launch and development of hotels, luxury trains and cruises, Yann has acquired an experience and valuable insights through his impressive background in sales & marketing within the luxury travel industry, working at renowned brands like Belmond (LVMH) and Orient Express (ACCOR Group).

Christopher Chua
Architecture & Interior Design
Together with Chris, we take pride in having the full range of capabilities, from architectural and interior design conceptualisation to execution.
With a track record of developing stand out resorts for some of the most celebrated luxury brands in the world, we oversee all aspects of resort development. This approach allows clients and operators alike to increase efficiency, decrease time spent and mitigate risks.

Lynn Villadolid
Luxury Real Estate
Together with Lynn we help luxury real estate clients craft compelling stories that make their properties stand out, while advising hospitality clients on achieving iconic status through strategic insights and tailored solutions.
We also offer outsourced white-labelled management services across hospitality, real estate. Our business development, sales, and marketing strategies drive growth and create value, enabling clients to focus on core operations while we handle the execution of essential services.

Marie Meunier
Patisseries & Terroir
Transforming the craft of patisserie by merging tradition with innovation to create unforgettable culinary experiences worldwide.
Along side Marie, we offer expert patisserie consulting aimed at improving product quality, streamlining internal processes, and local ingredients, all while empowering professionals in their quest for excellence and creativity.