Le Méridien, Île Maurice

Our work with Le Méridien Ile Maurice exemplifies this approach — repositioning the resort as Mauritius’ leading destination for sophisticated family escapes. Through a refined rebranding strategy, we helped shift the narrative from a generic beachfront stay to a curated, multi-generational experience that blends Parisian elegance with Mauritian soul.
From redefining tone of voice and visual direction to aligning every guest touchpoint with the resort’s new identity, we ensured that the brand resonated with modern families seeking both style and substance. Our work elevated Le Méridien Ile Maurice into a benchmark for high-end family travel in the Indian Ocean.